Engagement means nothing

Engagement itself is valuable.

But as a word, saying you want "more engagement" is almost meaningless.

Unless you define it for yourself:

Decide what you hope people will do;
Form an idea of how your actions will lead them to do it;
And test whether that idea fits reality.

Once you're doing that, you'll have something measurable to improve upon.

And continual improvement is your secret weapon, isn't it?

All the best,
A.