Referrals and recommendations

I've been asking folks I know for recommendations of providers in services I don't normally provide.

I just ask them: I'm looking for people who have a great track record helping non-profits and professional associations with annual revenue in the $100K - $200K range, for any of these services:

• Bookkeeping and accounting

• Legal services

• HR and Payroll

• Employee health coverage and benefits

• Marketing

• SEO

• Graphic design

• Photography

• Grants management and fundraising

• Printing and mailing

• Branded swag

Sometimes they have a recommendation, sometimes they don't. But they're usually happy to share.

This is a win-win-win for everyone:

• I can make better recommendations to my clients,

• my friends are happy to connect providers they love with great new clients,

• and those service providers are of course happy for the referral.

Here the thing:

Connecting people with others who can help them is almost always rewarding.

What related services are you recommending to your members, donors, and service recipients? How hard would it be to refresh or augment that list, and make more use of it?

A little effort, a little care, and you could have a valuable resource on your hands.

All the best,
A.