Selling your vision

Ever feel like you're all alone in pushing for better systems and data for your organization?

Your board, your ED, your staff, they've all got a dozen other things on their mind. And there's a good chance they don't understand the value of the improvements that you'd like to see.

Sure, we're all in this together. We're all here to serve the mission of the organization.

But one of the unavoidable facts of operating in a team is the ongoing tension between doing well in one's own area and supporting the work of other team members.

When you have a vision to improve your organization's efficiency and effectiveness through better use of your constituent data, you're probably going to have some convincing to do.

Here’s the thing:

To be a winner in your position, it's not enough to get buy-in from your donors and members. You have to get it from your own team too.

Wouldn't it be nice if you could point to a track record of measurable business wins? Or to important early indicators of bigger accomplishments to come? Or even to a clear plan that offers a well-founded expectation of specific and measurable results?

Just like your donors and members, internal stakeholders have their own ambitions and anxieties.

What steps can you take to promote your vision in a way that appeals to their concerns?

All the best,
A.

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