Unlikely connections

A solar eclipse passed through my part of the world today.

I had some proper eclipse glasses and was running errands around town, so now and then I'd check the progress of the eclipse.

And literally every time I did, some total stranger would strike up a conversation with me.

I would offer them my glasses so they could take a look, and we'd chat for a brief moment.

It happened over and over. A little human connection between complete strangers, people you'd assume have very little in common.

Sometimes there are conditions on everyone's mind that bring us together and allow us to forget our differences, overcome our shyness, and connect for just a minute.

Here's the thing:

Your audience — your donors and members, your staff, your board — may seem to have very different things on their mind from you, or even from each other.

But if you can find where their interest overlaps yours, then you'll have found an opportunity for connection.

All the best,
A.