Directions

In my small town, anyone can tell you the best place to get a cup of coffee.

Head down main street. It's the cafe on the right, after you pass the cigar store.

Those directions work great. Every time. Unless:

• You're coming from the less-traveled other end of town.

• You've already tried that cafe and don't like their coffee.

• You're in a hurry and just want any coffee.

Here’s the thing:

Good advice is based on a clear understanding of your starting point, your desired outcomes, and your available resources.

That's true whether it's about coffee, or systems to support your organization's mission.

All the best,
A.